ss10 equipment 10

A modern performance running shoe taking cues from the original Equipment Cushion shoe of the early ‘90s.  Intended to have some of the retro charm of the original while utilizing modern technology.

A modern performance running shoe taking cues from the original Equipment Cushion shoe of the early ‘90s. Intended to have some of the retro charm of the original while utilizing modern technology.

IDEATION

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FINAL DESIGN

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FINAL PRODUCT

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Introduced on the market in 2010, the EQT 10 struck the balance between old school charm and modern performance. It stayed in the range all the way through 2021 in some markets. Through various material executions and color schemes it sold over 11 million pairs in its lifespan.

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