SS20 climacool vent
A Climacool running shoe aimed at the Asia Pacific region. Focused on midfoot ventilation through the use of tpu components.
MOOD BOARD
Initial imagery exploring translucency, ventilation, and engineered textiles.
IDEATION
Design process showing mockups, sketches, early prototypes, and factory 3Ds with an emphasis on mid foot ventilation.
FINAL DESIGN
FINAL PRODUCT
The final version of the Climacool Vent used engineered textiles and tpu components to create visual depth and tell a ventilation story with some lineage to past Climacool products. It was sold into Asian and European regions, generating 1.2 million pairs in its first season.